Community Growth & Marketing

I have over 5 years of experience in social media marketing and design, working with Startups, Luxury Brands, Restaurants, Hotels, and Web3. I help companies build community, and increase engagement, participation and reach.

Methodology

  • Plan it.

    Want to launch your community? Let’s take your brand out there!

  • Build it.

    Build your community from 0 to the first 100 users and make them live a unique journey with your brand. The way you approach new audiences is key to your success.

  • Grow it.

    You have a community but not sure how to take it to the next level? Let’s turn your followers into loyal brand ambassadors and reach new people to join your brand journey.

PROJECTS & ROLES

Community Lead

Content Manager

Editor

NFT Designer

Marketing Manager

Project Manager

Marketing Advisor

Campaigns

NOVA FINANCE

The Astronovas (NFT Collection) were distributed among the most active brand members. Through the Astronova Campaign, the community engaged in weekly tasks to qualify for a spot in the whitelist, enabling them to mint NFTs for free. This granted them access to bonuses, airdrops, and exclusive perks.

  • Objective: Drive higher participation in the beta product launch.

    Results: During the four weeks of our campaign, we successfully reached an audience of over 41,000 people on Twitter/X, fostering engagement from more than 30,000 users.

  • Objective: Develop an inclusive experience for both existing and new community members.

    Results: Achieved weekly participation from over 1,500 attendees.

  • Objective: Enhance brand visibility within the Solana Ecosystem.

    Results: Prominent brand contributors showcased the NFT and adopted the Nova logo as their profile pictures, contributing to increased brand presence.

NUGGET PAY LAUNCH

Objective: Attain 10,000 interactions within a week by highlighting the product demo.

Results: Surpassed expectations with over 21,000 video reproductions through a pilot video promo.

LINKKO APP

Objective: Define voice & tone for social media channels and promote the platform incentives.

Results: Improved quality of communication and help centre + Increased participation in web3 project’s campaigns.

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Articles & Interviews

Explore my case study on the 'Michelin 3xplorer Club,' for the Zealy Blog.

I share insights into Michelin's dive into NFTs, highlighting the creative process and the fusion of iconic branding with the world of digital collectibles.

Spot articles featuring great projects

Community Building

As part of the Zealy Academy, I wrote an integral course on How to Build a Web3 Community.